Company Info

Company Info

Chipkos is a lifestyle-oriented shopping site company that specializes in socially conscious products. Chipkos and its 'Stand for the Planet' rain forest adoption campaign have been featured by TIME, NY Magazine, Wall Street Journal, NY Times, AOL, Huffington Post, TreeHugger, Glamour Magazine and many more. Rated #1 Charitable Gift by The Daily Muse.

Chipkos takes its inspiration from The Chipko Movement, a historic environmental effort which first took place in India in the 17th century. Indigenous villagers protested against the logging of their land by literally attaching themselves to their trees. 'Chipko' is a sanskirt word that means 'to stick'. By 'sticking' to their trees, these villagers were, in a sense, the first treehuggers, and the Chipko Movement was the first group environmental effort ever recorded in history. Chipkos was founded by Priya Dua (a former math teacher).

About the Founders


Ruben Dua, Chief Executive Ambassador
Ruben Dua plays the key strategic role of the CHIPKOS vision. In 1999, Ruben founded job-based social network, Deevana. Ruben has over 15 years in marketing, public relations, business development and product development. Ruben speaks Hindi & Spanish and enjoys playing percussion, travel, mountain biking, scuba diving, skiing, snowboarding, hiking, reading, photography and graphic design. Ruben received his B.A. from USC and M.B.A. from LMU.

Priya Dua, Chief Nature Ambassador
Priya Dua has made it her mission to bridge the gap between fashion and social consciousness. Her inspirations come from travels to the far east, the Caribbean and her hometown of San Francisco. She has over six years of experience in sales and marketing and a keen sense of fashion design. One her greatest passions is education. She has taught at the high school level and still teaches today. Priya's interests include hiking, yoga, fashion, travel and walking her American Eskimo. Priya speaks Hindi & Spanish. She received her B.A. from UCLA in Applied Mathematics with a minor in Psychology.


Our Practices

We believe that it's our duty to create products that you love in a socially and environmentally responsible way. We are proud of our Four Tier approach to produce a lighter footprint on the planet:

Even our work environment has been specially engineered to minimize environmental strain. We are a near paperless company, and our office is solar powered.

Contact Us

Please contact us by any of the means below: